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What are the best outdoor banners?
(about a 7-minute read)
Outdoor banners are different from indoor banners because the needs are different. Outside there is sun, and wind and this exposure to the elements presents some unique challenges to banner making.
Improve your brand’s image and show off your products or services with this amazing marketing tool. Create your outdoor custom banners or choose from our wide variety of options! Fast and safe shipping across the United States.
The presence of a dynamic and attractive banner can make a company, product or event stand out. Learn here how a step and repeat banner can achieve that.
76% of people visit a location based on its advertising signage. 60% of people wont visit a location if the entrance does not have a quality display. This represents an incredible opportunity to invest in outdoor banners.
We’ll help you choose the best outdoor banner options so that you start your campaign on the right foot. Dealing with the weather changes can be tricky. (hint: you definitely want a banner with double woven grommet holes)
What makes a high quality outdoor banner?
To ensure the quality of your outdoor displays, there are several atmospheric criteria to take into account. Vinyl banners are the most popular. Their construction gives them great versatility for outdoor signage.
Vinyl is a water and UV resistant material. This helps display your banner flags outdoors for long periods of time. That way you don’t have to worry about tears or discoloration.
If you plan to place your banners outdoors for very long periods of time, use a mesh banner. They help with harsh, windy and rainy weather conditions. These types of banners have a mesh structure that lets the wind pass through the display without tearing it. Outdoor vinyl banners and vinyl signs are not weakened by rain.
This type of banner is not very effective when it is very cold. This can cause the vinyl material to become brittle or even fracture. Most outdoor vinyl banner setups use a mesh style material to allow wind to pass through without ripping the banner.
To withstand the cold, matte white vinyl, biodegradable vinyl and canvas banners are not the best option either. Biodegradable vinyl is particularly fragile in such conditions. Avoid placing them in such conditions. After several years of sun exposure, it will decompose. This is especially true if you choose a budget company that produces cheap marketing banners
Whatever your choice for outside banners, you may need an outdoor banner stand. Use these with a custom outdoor banner setup and when a pole banner or a flag banner or teardrop shaped feather flags. Use these at the beach with a ground spike when there is no other way to mount a frame. These types of outside banner mounts for real estate and restaurants who are trying to drum up business. They use a pole pocket to insert the banner into at the top of the banner.
Material Functionality
Let’s take a closer look at how the chosen material affects the structure of the banner. Then we’ll look at the individual characteristics of each type of display. Don’t worry, all the banner types discussed offer great durability and versatility. These are details that will make your display, retractable banners or pole banners more effective. This will make your investment more profitable.
These descriptions will help you understand why they’re so flexible and long-lasting:
Internal Scrim
Internal grids are built in to the construction of the banners to reinforce the material and give it increased stability. This internal grid is a canvas constructed from a heavy fabric that’s in the center of the flags. For custom vinyl banners, a plastic-based polyester cord acts as the internal grid. This element is coated with a polyurethane-based layer which is the surface on which the patterns are printed.
Weft inserted knit
A knitted fabric inserted in a weft, like an internal grid, is a strong weave of fabric used as a base for banners. In the custom banner market, it is common to use a weft insertion knit and inner grid. They perform the same function of reinforcing the banner against tears and punctures near the wind flaps.
The weft is a cross-woven yarn that runs through the warp. It is usually placed lengthwise on a loom. In short, a weft provides extra strength to your custom banner. When using an internal grid, the knit fabric inserted in the weft is sandwiched between layers of polyester fabric. This forms the smooth, finished surface of the banner. We always make sure that the metal rings are hemmed so they don’t rip in strong wind.
Vinyl Banners
When it comes to outdoor signage, vinyl banners are chosen for their durability. Depending on the use you wish to make of them, you can choose to print on 13 or 18 ounce vinyl. The heavier the material, the greater its durability.
The best solution for daily posting is a 13-ounce vinyl. Don’t be fooled by a light-looking material. This variation has an impressive lifespan and is very versatile. For heavy-duty displays such as on construction sites, 18-ounce vinyl is a special material. A higher number of ounces translates into greater durability and increased tensile strength. Most trade shows use a vinyl indoor banner.
Vinyl banners offer exceptional image quality and display flexibility regardless of weight. This material offers a semi-glossy appearance that is noticeable when light shines on the surface. To reduce visual glare, avoid placing banners in direct light. The stronger the glare, the less clear the design.
Since vinyl banners are quite heavy, we install metal grommets on the edges of your banner. This includes those in the four corners. This trick ensures that the flag will be taut when displayed. It gives you more anchoring points to display it in all circumstances.
Another great solution to install a vinyl banner so that it hangs from a pole or rope is the use of pole pockets. Using a banner stand is also very useful in some circumstances. But those do not perform as well as the previous ones in an outdoor environment.
Fabric Banners
Fabric banners are both functional and aesthetic. They present a gorgeous printed image of outstanding quality. Polyester contributes to the exceptional functionality of this banner due to its lightweight. The banner is easily transported and displayed. It is easy to decorate it at events in public or satellite locations. It makes an effective office banner or hanging banner.
With this material, a slight transparency is beneficial. The display in front of windows or light sources allows light to pass through the material. These effects aren’t equal to the semi-transparency of mesh banners. But it remains a considerable advantage.
Fabric banners are usable for indoor use. They’re also suitable for outdoor display. Avoid this in case of heavy rain or wind. Bad weather conditions for the display of these banners need the use of a bungee cord. This is to stabilize the banner mount or the fabric itself.
These banners are often hung from a ceiling surface or a canopy. This is still possible outdoors, although less common. With vinyl banners, the fabric may have grommets or post pockets. This will help you hang your sign in the desired location.
Mesh Banners
The mesh construction reduces weight. It allows wind and light to pass through the display without losing print quality. The colors and graphics of these banners are paler than those of vinyl and/or fabric banners. The image quality remains optimal when the fabric banners when people see them at a distance.
Functionality is the biggest advantage of mesh banners. They are wind resistant and semi-transparent when displayed outdoors. The 8 oz. PVC banner guarantees a high resistance to deformation while preserving the lightness of the shape. This mesh has a 70:30 ratio, meaning that 70% of the banner is made of solid material while 30% consists of very small holes. Mesh banners are hemmed at the ends to prevent the material from tearing when stretched.
Chain link fencing is one of the most common ways to display this type of banner. This method emphasizes the semi-transparent nature of the mesh pattern. This allows you to display a pattern without completely masking the size of the surface and background it covers. We recommend that you install eyelets on your banner. It is very easy to attach your banner to the fence at several points using short cords or zippers.
Catching the Customer’s Gaze
The effectiveness with which outdoor signs attract the attention of a customer depends on the color you choose. A neutral color blends more into the décor. These include white, black and various shades of brown and grey, and even navy blue.
The most visible color combinations for custom flag banners are as follows:
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Black background with white or yellow characters
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White background with black, dark blue, gray or red characters
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Red background with yellow or white characters
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Yellow background with black, dark blue or red characters
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Dark blue background with white or yellow characters
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Light blue background with black or red characters
Go with Bigger Better Banner
For your business to thrive and celebrate your special day, your messages must be effective and visible. We offer any kind of banner size on our banner products.
From small indoor banners for your Church, to personalized banners for your University, we have it all. If you need a large outdoor banner for your fitness club, or large banners for trade shows and museums, we have your needs covered.
We offer all ranges of custom sizes in outdoor banner advertising. If you need a custom size or oversized banners, reach out and get in touch. We’ll put our 70 years of experience in custom sizing to work for you. We’ll make sure you have a long lasting and effective banner that is readable and durable.
Think about which colors and materials to use to maximize the visibility, legibility and power of the sign. We provide outdoor waterproof banners. We also offer indoor X-stand, hanging, and Step and Repeat banners. We also offer outdoor flags or a simple graduation banner.
No matter what the application, we’ll make sure that the banner printing comes out flawless for your advertising. We produce all products with proper care. This ensures you get the best result possible no matter what the advertising purpose is.
Custom banners make it easy to turn heads, whether it’s for in-store signage or an outdoor event. Get your message out there and take advantage of every opportunity with Bigger Better Banner. Our graphic designers are at your service.
You have 3 simple ways to get your outside banners: design your own, upload your print ready files, or use one of our templates. Fast delivery, excellent customer service and best price for your print job, guaranteed. We are one of the #1 top, cream-of-the-crop online banner shops in the United States. Free shipping at checkout after you select your finishing options.